
Positioning
The G87 keeps the compact-coupe brief, but the tone is much more serious now
The G87 M2 matters because it is still the smallest current BMW M car with a proper coupe identity. It no longer feels especially light or simple, but it still gives buyers a compact footprint and a more focused personality than the larger M3 and M4.
Buyer relevance now
That makes transmission, carbon-bucket choice, wheel finish, and whether the car is a base M2, Competition-type spec build, or future halo-adjacent car meaningful very early in the search.

